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Author Topic:   Standard deal for a track on a compilation?
SSC
Administrator
posted 14 November 2005 18:01         Edit/Delete Message   Reply w/Quote
Someone asked us the following question and we were hoping to call upon the expertise and experience of the Kyma community for an answer. A discussion of these issues would be useful for all of us:

"I've heard from a company that wants to license one of my tracks for a compilation. They want to release it on cd and mp3 and they want to split the royalties 50/50. The deal is non-exclusive, meaning I can release / license elsewhere, but they want the 'digital rights'. The advance would be $700. The thing I am unsure about is the 50/50 split - seems unfair that they would get 50 percent of the royalties just for uploading a track to i-tunes. Is that standard? What are the ramifications of signing over the 'digital rights'? (if they don't get the digital rights, they won't release it)."

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taylor12k
Member
posted 15 November 2005 22:41         Edit/Delete Message   Reply w/Quote
first of all.. there are really no set rules.... and labels range in size from bedroom labels to Sony... so money for compilation can range from $0 to hundreds of thousands of $$$. without knowing what kind of music, or what label you're dealing with, it's hard to say if $700 is fair or not. in my field (experimental electronics) $700 for a compilation track is great. sounds more like an entire album advance for my genre.

in terms of iTunes. 50/50 is a very standard label/artist split. keeping in mind that recorded cd royalties are usually 12% on cd sales.

the label's 50% is more than just "for uploading the song to iTunes". you're paying the label (or giving up royalty %) for their ability to GET your songs on iTunes and to track, manage and pay for sales. also, the label is most likely paying a % to their digital distributor.

50/50 licensing splits are 99.99% common across the music industry. the idea coming from something like movie licensing where a label will take 50% (or more) of a $40,000 licensing deal. you can think of this as they are getting $20,000 "for only sending a CD to the movie person"... but *without* the label it is unlikely the movie people would have found your track or contacted you. labels use their connections and network to get your music out to places that matter and to lock down things like digital distribution deals that cover not only iTunes but a dozen other online shops.

not that all labels deal fairly (far from it)... but, if your music isn't pop music, then $700 advance and 50/50 split for iTunes sounds totally normal.

also, keep in mind that iTunes sales for anyone else besides the likes of 50 Cent and Gwen Stefani are pretty small. don't expect big $$$. think of it as free money that's not costing you anything to obtain. also, encourage your label to sell their music on eMusic, i see better sales results for independant and electronic music from eMusic than i do iTunes.

i run a couple of labels and deal with a digital distributor and iTunes (and also a handful of other online MP3 shops).. i'd be happy to answer more specific questions if you want to email me at taylor@12k.com

hope that helps

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taylor12k
Member
posted 15 November 2005 22:50         Edit/Delete Message   Reply w/Quote
oh, and the deal being "non-exclusive" is even sweeter.. becuase you're free to find a 2nd, or 3rd (etc) home for the track in hopes of getting more payment or wider exposure.

as far as signing over your digital rights. if that's also non-exclusive, it's a no-brainer... however, the deals are often exclusive because Distributor A can't sell an album to iTunes that Distributor B already has up there, ie: you don't see multiple copies of the same album on iTunes.

whereas a traditional record store can choose which distributor to buy and receive CDs from, with iTunes, and other online MP3 stores, once a track is online... it's online. and it can't be replaced by another distributor unless it's removed first and then re-uploaded.

if you're going to sign an exclusive digital rights deal it is most likely only going to be for that one particular track, so it's really no big deal.

the only alternative is to not give them the rights and try to find your own distributor for it (which may be very hard to do unless you have a whole catalog of material to sell and a label to represent that catalog) and you'll lose valuable online time.

if you're looking to sell a whole catalog material to a distributor, find one that deals with the most number of online MP3 shops (iTunes, eMusic, napster, music match, microsoft, Real, audio lunchbox, etc)... and takes only 10% before any label split.

a typical breakdown for an iTunes song, for example:

a 99 cent itunes song:
(call it $1 for simplicity sake)

Apple gets: 40 cents
distributor gets: 60 cents

from that 60 cents:
distributor keeps: 6 cents
label getes: 54 cents

from that 54 cents:
label gets: 28 cents
artist gets 28 cents


[This message has been edited by taylor12k (edited 15 November 2005).]

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JobVanZuijlen
Member
posted 16 November 2005 21:10         Edit/Delete Message   Reply w/Quote
quote:
Originally posted by taylor12k:

from that 54 cents:
label gets: 28 cents
artist gets 28 cents


I assume that would be 27 cents

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AC666
Member
posted 19 November 2005 17:42         Edit/Delete Message   Reply w/Quote
On this subject, where is a good place to look into getting distribution to iTunes and other onlie outlets for a record label or artists?


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